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SOCIAL MEDIA

Social media for
behavioral health.

Content, community, and reputation โ€” managed end-to-end so your team stays focused on patient care while your social presence builds census.

shot on-site ยท hipaa-screened ยท measured in dms and calls

THE LONG FOLLOW

instagram ยท organic

six weeks of content โ†’ one dm โ†’ one admission

WHAT WE RUN

  1. 01Content Creation
  2. 02Community Management
  3. 03Reputation & Reviews

01 ยท On-Site & Weekly

Content Creation

We create, schedule, and publish content that positions your facility as the trusted choice โ€” educational posts, patient stories, facility tours, and crisis-awareness content that drives real inquiries.

  • Shot On-Site Monthly
  • HIPAA-Screened Before Posting
  • Alumni & Family Voices
  • Calendar Planned 30 Days Out
The work, weekly01 / 03

content calendar ยท next week

4 posts ยท 1 shoot

mon
tue
wed
thu
fri
sat
sun

reel ยท morning at the house

carousel ยท 5 signs it's time

story ยท staff spotlight

post ยท an alumni letter

02 ยท Every Message Answered

Community Management

Families in crisis reach out through social before they call. Every DM, comment, and mention gets a compassionate, HIPAA-aware response โ€” at the exact moment it matters most.

  • Every DM Answered
  • Crisis Escalation Protocols
  • Response Time Tracked
  • Comment & Mention Monitoring
The work, weekly02 / 03

the inbox ยท this morning

avg response ยท 6m

@mom_in_oc ยท dm

been following your page for a whileโ€ฆ my son is ready. do you take cigna?

We do โ€” and we can verify his benefits in about two minutes. Sending you a secure link now.

answered ยท 4m

an@anonymous ยท โ€œi can't do this anymoreโ€ crisis protocol
  1. flagged instantly
  2. clinical notified ยท 2m
  3. warm handoff ยท call connected

03 ยท Protect & Grow

Reputation & Reviews

Your online reputation is often the first impression families have of your facility. We monitor, manage, and grow your reviews across every platform โ€” turning your best outcomes into your strongest marketing asset.

  • Google ยท Healthgrades ยท Yelp
  • Review Generation System
  • Every Review Answered
  • Rating Tracked Weekly
The work, weekly03 / 03

google rating ยท six months

+1.0 stars

3.9

212 reviews ยท +68 this quarter

google4.9healthgrades4.8yelp4.6

2 days ago

โ€œThey picked up at 2am and had a bed for my brother by morning.โ€

owner response ยท 1h

COMMON QUESTIONS

Social media questions,
answered.

Content, crisis response, platforms, and what makes behavioral health social different.

07 entries

Content engagement typically improves within the first 2โ€“4 weeks as we establish posting consistency and optimize for your audience. Community management impact is immediate โ€” every message gets a response from day one. Review generation and reputation improvements typically show measurable results within 60โ€“90 days as review volume compounds.

Behavioral health is our focus, so our social team is built around treatment centers and the healthcare companies that serve them. We know the sensitivities of this space: HIPAA-aware replies, crisis escalation, the emotional state of families reaching out, and platform rules on addiction content.

Every crisis inquiry gets an immediate, compassionate response with clear next steps. We have built-in escalation protocols that route urgent messages to your clinical team within minutes. Our team is trained to recognize crisis language, respond with empathy, and never provide clinical advice โ€” only guidance toward appropriate resources.

We review all your active social profiles, content quality and consistency, engagement rates, community response times, review platform presence, and competitor positioning. We also assess your brand voice, visual identity, and content gaps. Everything is delivered as a written report with prioritized recommendations within 5 business days.

We produce everything in-house โ€” graphics, video, copy, and scheduling. You don't need to bring assets or manage content creation. If you have existing brand materials, facility photos, or patient testimonials (with proper releases), we'll incorporate them. Otherwise, we build your entire visual identity from scratch.

Every client gets a live reporting dashboard showing engagement rates, follower growth, content performance, community response metrics, and review platform health โ€” updated in real time. We hold monthly strategy calls to review what's working, adjust the content calendar, and plan the next 30 days.

We manage Instagram, Facebook, LinkedIn, and YouTube as our core platforms. We also monitor and respond to reviews on Google, Facebook, Healthgrades, Yelp, and other industry-specific directories. If your audience is active on additional platforms (TikTok, X, etc.), we can expand coverage as part of your growth plan.

Get your free
social audit.

We'll audit your social presence, review your content and community health, and hand you a prioritized action plan โ€” no pitch, no commitment required.

5 business days ยท 100% free ยท no commitment

No commitment ยท 5 business days

  1. 01

    Profile & Content Audit

    Every active profile scored โ€” quality, consistency, engagement.

  2. 02

    Community Health Check

    Response times, unanswered DMs, and comment coverage.

  3. 03

    Review Presence Report

    Google, Healthgrades, Yelp โ€” ratings, volume, response gaps.

  4. 04

    90-Day Content Plan

    A prioritized calendar built around your census goals.