Rize OC
Cost per admission fell from $350 to $115
We ran paid search with campaigns split by intent and a dedicated landing page for each program. The full case study covers the channel breakdown.
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Addiction Treatment Marketing Agency
Sweet Media is an addiction treatment marketing agency that runs Google Ads, SEO, and websites for rehab owners. We plan each level of care separately and report calls and VOBs, not just clicks.
Detox, residential, PHP, and IOP callers search differently, so each level of care gets its own campaigns, pages, and reporting line.
Level of care
Detox callers often need help the same day, so campaigns and pages lead straight to an admissions call around the clock.
Detox and residential marketingLevel of care
Residential families compare programs and will travel, so targeting covers the states you admit from and pages answer insurance questions early.
Residential treatment marketingLevel of care
PHP clients attend most of the day and usually live nearby, so local search and drive-time targeting carry more of the work.
PHP marketingLevel of care
IOP clients often keep working, so pages show schedules and session times and campaigns reach people within commuting distance.
IOP marketingMost operators start with one or two of these and add the rest once calls and VOBs are tracked by source.
Search campaigns split by level of care and location, each with its own landing page and call tracking number.
Program pages, location pages, and Google Business Profile work so you show up when families research treatment options.
Fast program pages with click-to-call, an insurance form, and plain answers about the first call and the admission steps.
Admissions-focused reporting
Clicks alone don't show whether marketing is working. Our reports follow each tracked call back to the keyword, campaign, and page that produced it.
| Report line | What you see | Why it matters |
|---|---|---|
| Calls by source | Inbound calls matched to the keyword, campaign, or page that produced them. | Shows which channels bring admissions calls and which only bring traffic. |
| VOBs by source | Verifications of benefits traced back to the search or page behind the call. | Shows which sources bring callers your program can actually admit. |
| Level-of-care split | Detox, residential, PHP, and IOP reported on separate lines. | Lets you shift budget toward the programs that have open space. |
| Cost per call and per VOB | Ad spend divided by tracked calls and by completed verifications. | Gives your team a cost tied to admissions work instead of a cost per click. |
What you see
Why it matters
Calls by source
What you see
Inbound calls matched to the keyword, campaign, or page that produced them.
Why it matters
Shows which channels bring admissions calls and which only bring traffic.
VOBs by source
What you see
Verifications of benefits traced back to the search or page behind the call.
Why it matters
Shows which sources bring callers your program can actually admit.
Level-of-care split
What you see
Detox, residential, PHP, and IOP reported on separate lines.
Why it matters
Lets you shift budget toward the programs that have open space.
Cost per call and per VOB
What you see
Ad spend divided by tracked calls and by completed verifications.
Why it matters
Gives your team a cost tied to admissions work instead of a cost per click.
On a free strategy call we look at your campaigns, pages, and call tracking, and tell you what we would change first.
Each client below has a full write-up on our site that covers the channels we ran and how we tracked them.
Rize OC
We ran paid search with campaigns split by intent and a dedicated landing page for each program. The full case study covers the channel breakdown.
New Hope Health
We built local Knoxville and Tennessee pages, optimized program content, and fixed technical issues, with calls tagged in CallRail.
Hillside Horizon
We built dedicated teen residential Search campaigns, parent-focused SEO pages, and Google Business Profile work for this Orange County program.
Every engagement follows the same four steps, so you know what we're doing and what you'll see at each stage.
Start
We review your ad accounts, website, call tracking, and Google Business Profile to see where calls and VOBs come from today.
Setup
We set up campaigns and pages for each level of care and put a tracking number on every traffic source.
Go live
Campaigns go live on a schedule that matches the hours your admissions team can answer calls in person.
Ongoing
You get a recurring report of calls, VOBs, and cost by source and level of care, on a schedule we agree on at kickoff.
Common Questions
What rehab owners and admissions directors usually ask before they hire an addiction treatment marketing agency.
We market medical detox, residential treatment, partial hospitalization, and intensive outpatient programs, with separate campaigns and pages for each one.
Yes. We market mental health residential, PHP, and IOP programs on their own pages and campaigns, separate from addiction services.
Read about mental health program marketingIt means each report shows calls and verifications of benefits by source and level of care, along with what each call and each VOB cost.
We split campaigns by level of care and location, so each one has its own keywords, budget, and landing page. Our Google Ads page covers the setup in detail.
Read about Google Ads for rehab centersNo. Results depend on your market, payers, and admissions team, so we don't promise admissions or call counts. You see the tracked numbers in every report.
Explore Further
Campaigns, pages, and call handling for 24-hour detox and residential programs.
Explore servicePHP and IOP marketingLocal search and paid campaigns for partial hospitalization and intensive outpatient programs.
Explore serviceGoogle Ads for rehab centersHow we set up and run Google Ads for treatment programs, campaign by campaign.
Explore serviceMental health marketing agencyMarketing for mental health residential, PHP, and IOP programs run by treatment facilities.
Explore serviceFrom the Blog
Deeper guides on behavioral health marketing, admissions, and channel execution.
NEXT STEP
Tell us which levels of care you run, the markets you admit from, and how calls are tracked today. We'll set up a time to go through it together.
Detox, residential, PHP, and IOP planned on their own.
Reports tie admissions calls to the sources behind them.
Full write-ups for Rize OC, New Hope Health, and Hillside Horizon.